APJ Omni Channel Marketing Program Development Manager

  • Location:
    Sydney, NSW, Australia
  • Additional Location(s)
    Singapore
  • Area of Interest
    Marketing and Communications
  • Job Type
    Professional
  • Technology Interest
    *None
  • Job Id
    1220212
New

What You'll Do


You will be the APJ Omni Channel Program Development Manager for Service Provider

You will be responsible to drive single- and omni-channel executions, leading to specific APJ goals and results on perception shaping, customer engagements and generating the next sales results

You will be responsible for developing/land the always on programs

You will act as the regional support for Longtail and Service Provider as a Channel media

You will be responsible for coordinating the creation of content for the programs, for the localization efforts required for the region and for the design and coordination of regional events media assets for their region

You will be the liaison to media manager for regions, always on programs, and coordinate selection of media placement with the media manager, assessing the performance of the placement, and making recommendations to optimize spend.

You will be coordinating with SP Marketign teams to ensure proper assets are delivered to the media agency for the always on program placements

You will have budget responsibility for harvesting/localizing existing content

You will be the liaison into Global Omnichannel Activation Team for regional executions and have responsibility to monitor workload and help prioritize regional executions

 

Who You’ll Work With

The GSP Marketing Team is passionate about marketing not just to be innovative, but to transform innovation into value for our Customers. This team is responsible for delivering world class content and thought leadership, high touch omni-channel campaigns that reach the customer in ways that inspire them to think differently.  You will have a unique opportunity to join a team that is poised to take an established business to the next level, by anticipating Customer needs and delivering on the cutting edge. Our Customers are not just industry leaders, but are redefining the world through the empowerment of technology - with Cisco by their side

 

Who You Are

You have achieved at least a Bachelor’s degree in digital media, business, communications, journalism, marketing, data science. MBA preferred.

You have experience in the Service Provider customer segment and audiences in APJ

You have developed successful full-funnel, multi-channel B2B media campaigns, including strategy and execution.

You offer ability to optimize and analyze performance across multiple channels, especially digital (programmatic, paid search, social and content syndication); and developed successful full-funnel, multi-channel B2B media campaigns, including strategy and execution.

You have experience working with various web publishing & digital marketing tools siuch as Eloqua, BlueKai, Google AdWords, Sprinklr, Adobe Experience Manager, Adobe Test & Target, LinkedIn, Tealium, DoubleClick (DCM), analytics/reporting tools such as Google Analytics and Omniture.

You can build and make the most of relationships with vendors, partners and colleagues. You are a great organizer and project manager, and great communicator. You can think analytically and use sound judgment to make decisions and solve problems.

Why Cisco
We connect everything: people, processes, data, and things. We innovate everywhere, taking bold risks to shape the technologies that give us smart cities, connected cars, and handheld hospitals. And we do it in style with unique personalities who aren’t afraid to change the way the world works, lives, plays and learns.

We are thought leaders, tech geeks, pop culture aficionados, and we even have a few purple haired rock stars. We celebrate the creativity and diversity that fuels our innovation. We are dreamers and we are doers.

We Are Cisco

*LI-APJ-LB1

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