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Associate Director, Community Outreach & Marketing Events - Las Vegas, Nevada

UnitedHealth Group

Las Vegas, NV
Job Code:
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Job Details

741586 Associate Director Community Outreach Marketing Events Las Vegas Nevada

Associate Director, Community Outreach & Marketing Events - Las Vegas, Nevada (741586)

Position Description

This isn't packaged goods. It's a bigger challenge than that. Here you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm)
Member retention and great sales are the result of strong purpose, conviction and pride - pride in your ability and your product. UnitedHealth Group offers a portfolio of products that are greatly improving the life of others. Bring along your passion and do your life's best work.
The Associate Directory, Community Outreach and Marketing Events will be responsible for research, development, presentation, delivery and management of community outreach programs and activities and marketing strategies to support the Medicaid business and drive membership growth.
Primary Responsibilities:
  • Develop outreach and marketing strategies and tactile plans to support membership growth and combat competitive pressures
  • Develop and implement long-term and short-term marketing strategies/goals in alignment with business goals (i.e., membership goals, revenue goals, and budgets)
  • Conducts market research and competitive analyses to drive outreach strategies and initiatives
  • Provides oversight and management of community events and activities to increase membership and market share
  • Demonstrate understanding of applicable laws, regulations, contracts and compliance requirements (e.g, HIPAA, ACA, state contracts, CMS regulations)
  • Works with departmental leadership to develop business strategies/goals and develops corresponding outreach and marketing strategies to support business goals
  • Identifies and develops new marketing and outreach strategies to drive behavior change and meet business goals
  • Strategize with Marketing Department on marketing campaigns during open enrollment and educational materials to use at outreach events
  • Develop plans for future community outreach and marketing strategies based on analysis of results/outcomes from previous initiatives/campaigns
  • Develop and cultivate relationships with pertinent community organization and leaders.
  • Manages community outreach specialist(s) to drive employee engagement and achieve business goals
Required Qualifications:
  • Bachelor's Degree
  • 2-3 years of experience in developing and organizing marketing or community outreach events
  • 1 year of experience managing employees to drive results
  • 1 year experience developing marketing/community outreach strategies and tactile plans
  • 1 year of presentation/public speaking experience
  • Proven ability to think strategically and to translate strategic directives into tactical initiatives
  • Objective, collaborative approach; ability to adapt in a dynamic and high-growth environment
  • Exceptional written, verbal, analytical, organizational, problem solving and presentational skills
  • Experience managing multiple projects/tasks
  • Proven ability to work autonomously and demonstrate initiative
  • Must be able to travel around state of the Nevada.
  • Ability to work weekends occasionally for community events 
  • Must possess a valid driver license
Preferred Qualifications:
  • Healthcare industry experience
  • Medicaid experience
Careers at UnitedHealthcare Community & State. Challenge brings out the best in us. It also attracts the best. That's why you'll find some of the most amazingly talented people in health care here. We serve the health care needs of low income adults and children with debilitating illnesses such as cardiovascular disease, diabetes, HIV/AIDS and high-risk pregnancy. Our holistic, outcomes-based approach considers social, behavioral, economic, physical and environmental factors. Join us. Work with proactive health care, community and government partners to heal health care and create positive change for those who need it most. This is the place to do your life's best work.(sm)

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.


UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.



Job Keywords: Community Outreach, Marketing, Marketing Events, Medicaid, Las Vegas, Nevada, NV

Job Details

  • Contest Number741586
  • Job TitleAssociate Director, Community Outreach & Marketing Events - Las Vegas, Nevada
  • Job FamilyMarketing and Advertising
  • Business SegmentEmployer and Individual

Job Location Information

  • Las Vegas, NV
    United States
    North America

Additional Job Detail Information

  • Employee StatusRegular
  • ScheduleFull-time
  • Job LevelDirector
  • ShiftDay Job
  • TravelYes, 25 % of the Time
  • Telecommuter PositionNo
  • Overtime StatusExempt

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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