Sign In
 [New User? Sign Up]
Mobile Version

Associate Marketing Director - Group Retiree Member Experience - Minnetonka, MN

UnitedHealth Group


Location:
Minnetonka, MN
Date:
04/21/2017
Job Code:
1722951
Apply on the Company Site
  •  
  • Save Ad
  • Email Friend
  • Print
  • Research Salary

Job Details


Associate Marketing Director - Group Retiree Member Experience - Minnetonka, MN(Job Number:703421)
Description

No industry is moving faster than health care. And no organization is better positioned to lead health care forward. We need attention to every detail with an eye for the points no one has considered. You'll help improve the health of millions. And you'll do your life's best work.(sm)

 

The Group Retiree business provides medical and prescription drug plans to retirees based on the unique needs of employers / plan sponsors.  This business has grown significantly in the past couple of years and along with it the need to engage and communicate with members to help them live healthier lives.  The Associate Marketing Director role will be responsible for developing and implementing marketing strategies to optimize the member experience and help drive member engagement.

 

Primary Responsibilities:

  • Develop and implement marketing / communication plans to support / improve the overall member experience, improve retention and encourage members to take an active role in their health
  • Leverage other member engagement initiatives within the organization and appropriate integrate Group Retiree
  • Develop and implement a system of measuring communication effectiveness
  • Oversee management and approval of communications by clients.  Ensure all performance guarantees are maintained
  • Collaborate with Regulatory Affairs and Legal teams to ensure marketing materials are compliant with necessary state and federal guidelines
  • Work successfully with internal Marketing Services (creative and production) team to create materials that are strategically sound and meet all client commitments
  • Project manage marketing initiatives by using internal tools including the Depot and BPM

 


Job General Marketing
Primary Location US-MN-Minnetonka
Other Location 
Organization M&R Marketing
Schedule Full-time
Number of Openings 1
Apply on the Company Site

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

Featured Jobs[ View All ]

Featured Employers [ View All ]