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Client Value Strategy Senior Manager, Enterprise Media Solutions

Cox Automotive


Location:
Atlanta, GA
Date:
11/20/2017
2017-11-202017-12-19
Job Code:
1714297
Cox Automotive
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Job Details

Company Cox Automotive
Title: Client Value Strategy Senior Manager, Enterprise Media Solutions
JobID: 1714297
Category: Analytics
Industry: Cox Automotive
Job Type: Full-time

Description

Cox Automotive is hiring a Client Value Strategy Senior Manager to support Enterprise Media Solutions.  This position is responsible for executing the vision for the Global Enterprise Solutions (GES) Value Strategy team focusing primarily on ‘Enterprise Media Solutions’ (EMS). You will work closely with Cox Automotive leadership and sales teams to create solutions for GES clients and develop proposals that cross various Cox Automotive companies, but with an expertise in Media Business Units (AutoTrader, Kelley Blue Book, Dealer.com). This will involve understanding client needs, proactively identifying strategic opportunities, developing cross-CAI solution packages to meet client needs, utilizing data and analysis to quantify and prioritize solution package development, testing solution packages in sub-markets, and tracking the performance of delivered GES Media related solutions into the market. This role will also manage the evaluation and analysis of all client deals, proposals and RFPs for this client segment as it pertains to ‘Media solutions’. This role will require a high-level of visibility and interaction with GES sales leaders, Account Managers, Client Strategists, and Client Partners and  establish strong working relationships. In addition you will be a Trusted Advisor to EMS Sales Leadership and Media Solutions leadership team on all matters of client solutions, pricing, and customer performance.


Job Responsibilities:
Lead the development of cross-CAI solution packages for OEM and Agency Partner (GES) entities including overall solution packages, package pricing, discounting guidelines, and creative deal strategies with a focus on Media solutions
Sell newly created Media solutions into the sales organization and other internal business partners garnering understanding of, and support for, the value that the solutions would deliver to clients
Support the response to RFPs, in conjunction with Value Strategy GES team members and the Sales counterpart, for GES Clients involving Media solutions products
Build frameworks, tools, and cross-group relationships to design, test, and launch Media solution packages for GES
Support the development of a revenue management framework for EMS that will identify the growth opportunities, and available levers for the sales team to capitalize on the opportunity (e.g. market share incentives, cross-sell/up-sell strategies, solution packaging)
Work with the Analytics team to understand the value delivered to our clients and adapt pricing approach to changing business models and evolving industry dynamics
Provide yield strategy recommendation to support tradeoff across EMS clients & across Tiers, that will allow Cox Automotive Media to maximize revenue. This will include supporting the upfront process with client specific pricing recommendation and supporting the yield management team
Define requirements for, and build out, tools and reports to track and measure success of GES Media solutions sold into the market
Help develop the Value Strategy GES team culture by sharing professional experiences, participating in learning efforts, attending Value Strategy social events, and contributing ideas to improve the Value Strategy team environment


Qualifications

Bachelor's Degree in Finance, Economics, Marketing, Business Administration or equivalent is required; an advanced degree is preferred
5+ experience in Automotive Marketing / Advertising is required, including an understanding of advanced advertising technologies, publisher services, programmatic sales & audience data sales
Experience working at or dealing with advertising agencies in a media buying capacity are a plus
IAB & other relevant certifications are a plus
Quantitative experience required including knowledge of advanced analytics and various data sources to perform in-depth analytics
Management experience in a complex organization, able to execute parallel assignments, with a proven track record of positive results required
Outstanding interpersonal and communication skills required, demonstrated ability to bridge and work with dissimilar teams and influence change

Proven experience as a self-starter and the ability to be self-motivated 





About Cox Automotive

 

Cox Automotive is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. The Cox Automotive family includes Autotrader®, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, VinSolutions®, Xtime®, incadea® and a host of other brands. With a complete and connected view of the automotive ecosystem, Cox Automotive is a global company connecting people, cars and capabilities with services that link the automotive value chain. Cox Automotive is a subsidiary of Cox Enterprises. For more information about Cox Automotive, visit www.coxautoinc.com.



Organization: Cox Automotive

Primary Location: US-GA-Atlanta-3003 Summit Blvd

Other Locations: 195 Technology Dr,US,CA,Irvine,92618

Employee Status: Regular

Job Level: Manager/Senior Manager

Shift: Day Job

Travel: Yes, 25 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
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