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Content Writer - Minnetonka, MN

UnitedHealth Group

Minnetonka, MN
Job Code:
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Job Details

750465 Content Writer Minnetonka MN

Content Writer - Minnetonka, MN (750465)

Position Description

If you want to achieve more in your mission of health care, you have to be really smart about the business of health care. Challenge yourself, your peers and our industry by shaping what health care looks like and doing your life's best work.(sm)

The content writer is responsible for supporting and implementing the content strategy for UnitedHealth Group.  This individual will understand the business strategy and content strategy to create content that is compelling and engaging to all target audiences. Qualified candidates will have a minimum of five years of experience with writing, editing and creative direction, as well as excellent organization, detail orientation, and time management skills.

Primary Responsibilities:
  • Provide the copywriting support for strategic initiatives for UnitedHealth Group
  • Writes and edits compelling stories, connects the flow / experience
  • Support compelling storytelling and targeting of key audiences across multiple platforms (physical spaces, digital content, live events, presentations).
  • Work with various leaders to help them shape stories and simplify complex concepts
  • Drive the collection and synthesis of data from marketing development, internal partners, analysts and research to inform effective storylines
  • Collaborate with other creative resources to ensure consistency of approach and alignment of brand strategy
  • Assess and interpret customer needs and requirements
  • Identify solutions to non-standard requests and problems
  • Solve moderately complex problems and/or conduct moderately complex analyses
  • Work with minimal guidance; seek guidance on only the most complex tasks
  • Translate concepts into practice
  • Provide explanations and information to others on difficult issues
  • Coach, provide feedback, and guide others
  • Act as a resource for others with less experience

Required Qualifications:

  • 6 or more years of copy writing experience
  • Must be able to provide portfolio during screening processes 
Preferred Qualifications:
  • Healthcare experience
  • Journalism / Editorial experience
  • Agency experience
  • Bachelor's degree


Careers at UnitedHealth Group. We have modest goals: Improve the lives of others. Change the landscape of health care forever. Leave the world a better place than we found it. Such aspirations tend to attract a certain type of person. Crazy talented. Compassionate. Driven. To these select few, we offer the global reach, resources and can-do culture of a Fortune 6 company. We provide an environment where you're empowered to be your best. We encourage you to take risks. And we offer a world of rewards and benefits for performance. We believe the most important is the opportunity to do your life's best work.(sm)


Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.     


UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.   



Job Keywords: Content Writer, Minnetonka, MN, Minnesota

Job Details

  • Contest Number750465
  • Job TitleContent Writer - Minnetonka, MN
  • Job FamilyCommunications
  • Business SegmentCorporate

Job Location Information

  • Minnetonka, MN
    United States
    North America

Additional Job Detail Information

  • Employee StatusRegular
  • ScheduleFull-time
  • Job LevelIndividual Contributor
  • ShiftDay Job
  • TravelNo
  • Telecommuter PositionNo
  • Overtime StatusExempt

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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