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Customer Strategy Manager Onclology

Pfizer


Location:
Washington, DC 20008
Date:
11/25/2017
2017-11-252017-12-26
Pfizer
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Job Details

Responsible for representing the brands across the country and accountable for managing the associated revenues and OPEX. The Commercial Strategy Manager ensures the execution/roll-out of the customer strategies and activities across the country developed by the regional commercial teams and any customized tactical initiatives developed locally







**Resource allocation:**







+ Accountable for the development and execution of the brands operational plan, including the delivery of a robust country forecast, which is based on clearly defined assumptions for the tumor area (e.g. calculates product investment budgets, develops product forecasts, proposes resource allocation, customer value proposition, including stakeholder mapping, segmentation/targeting)



+ Accountable for the planning, spending and controlling local budget as agreed for areas of responsibility. Demonstrate compliant use of financial systems and processes.



+ Allocates OPEX based on business potential and makes intelligent decisions using the best available ROI models. Leads cross-functional team decision making on deployment of DME. Maintains ownership of forecasting approach for operating plan and LE submissions.







**Customer:**







+ Develops customer focused strategies/initiatives for respective disease area/tumor type(s).



+ Seeks and develops customer and market insights through direct customer contact at 1:1's, meetings and congresses.



+ Drives and implements compliant customer facing activities for brands (customer programs, symposia, policy, PR and ad boards) which are aligned with local customer needs and marketplace insights. Identifies relevant opinion leaders, medical societies, cooperative and study groups and uses this core stakeholder group to form the basis of local strategic and tactical initiatives. Responsible for ongoing maintenance and development of this group. Accountable for key customer/hospital relationships in line with brand and tumor area needs.



+ Liaises with GL&S to manage supply issues as needed







**Policy:**







+ Provides appropriate level of support to market access activities, as defined by Oncology Country Lead



+ Drives cross functional plan to shape change and direction of national healthcare policy and develops initiatives to positively influence the environment. Ensures brand is maintained on national reimbursement list and that appropriate strategies are developed that results in long term inclusion on listing/reimbursement.



+ Supports and shapes HTA submissions to relevant bodies in country and ensures that programs are in place to build widespread advocacy for the brand.



+ Translates national policy for local field and account teams to ensure that brand strategies are aligned to the newest HC system structure and that local policy is optimized for tumor area.







**Culture:**







+ Leadership of activities across functions (medical, sales and access), where collaboration is needed to achieve success.



+ Ensures compliance with all regulations, codes of practice and SOPs across all marketing plans and activities







**QUALIFICATION** :







+ Thorough understanding of Oncology customer environment



+ Identification of opportunities to align with customer needs to drive European and country strategy.



+ University degree education with proven business acumen



+ Minimum level of two years pharmaceutical experience in sales, medical or marketing



+ Ability to develop customer value proposition and messaging to drive brand revenues



+ Proven record in project management and delivering on budget and time, including knowledge of country implementation costs.



+ Relationship management; demonstrated track record of ability to influence others without authority.



+ Fluency in English and Latvian language.



+ MS Office proficiency.







Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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