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Director 2, Brand Management Healthcare~Protecta


Location:
Gaithersburg, MD
Date:
02/22/2018
2018-02-222018-03-23
Job Code:
68284
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Job Details

Careers Center | Director 2, Brand Management Healthcare~Protecta

Director 2, Brand Management Healthcare~Protecta

Location US-MD-Gaithersburg
System ID
68284
Category
Marketing
Relocation Type
No
Employment Status
Full-Time

Unit Description

Protecta is Sodexo's brand-new Environmental Services offer, and we are seeking a Director to lead the brand management in this area. 

 

We are seeking a Marketing Director to lead Sodexo’s Environmental Services portfolio in the Hospitals arena in the United States & Canada.  This person will lead the development and execution of strategies that drive growth & establish a strong brand identity for Sodexo in the area of Environmental Services in the marketplace.  This person will also lead the deployment of Protecta, Sodexo’s brand-new Environmental Services offer.

 

Main responsibilities:

  • Serve as point-person for developing, implementing, and launching marketing initiatives & activities for Environmental Services / Protecta 
  • Continuously monitor marketing trends in the area of infection prevention & management as it relates to Environmental Services / Protecta
  • Manage & develop P&L for Environmental Services / Protecta
  • Identify appropriate target markets & drive growth
  • Keep a close eye on competitive moves & products in the marketplace
  • Guide product & service offerings through the product life cycle.
  • Work with operating teams to implement Environmental Services / Protecta guidelines

Background / main skill-sets required:

  • Marketing background with at least some familiarity or experience with Environmental or other Services in a Healthcare setting
  • Any relevant Nursing / clinical / biological sciences / healthcare service / medical devices industry / public health background or education is a plus
  • Strong communication skills (interpersonal, written, verbal, presentation)
  • Very strong team skills
  • Demonstrated experience with Marketing concepts and implementation strategies
  • Demonstrated experience working with Sales teams successfully
  • Strong planning skills;  strong analytical skills

The ideal candidate will be located in the greater Washington D.C. area or on the East Coast close to a major airport.  Travel of up to 50% should be expected.

 

Basic Qualifications & Requirements:

Basic Education Requirement - Bachelor's degree
Basic Management Experience - 10 years
Basic Functional Experience - 10 years of experience in marketing and / or brand management

 

 

Position Summary

Leads the development and execution of strategies that establish a strong brand identity for Sodexo in the marketplace. Monitors market trends and identifies appropriate target markets. Guides product and service offerings through the product life cycle.

Qualifications & Requirements

Basic Education Requirement - Bachelor's degree
Basic Management Experience - 10 years
Basic Functional Experience - 10 years of experience in marketing, brand management, or operations

Sodexo is an EEO/AA/Minority/Female/Disability/Veteran employer.

Apply on the Company Site
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