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Director, Advertising - Marketing - Television

Walmart


Location:
BENTONVILLE, AR
Date:
08/18/2017
2017-08-182017-09-16
Job Code:
852063BR
Walmart
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Job Details

JobId: 852063BR
JobTitle: Director, Advertising - Marketing - Television
City: BENTONVILLE
State: AR
Description: As the Director, Advertising - Marketing, you will be leading and playing a key role in the strategy of producing world class commercials for Walmart. You will also work across our marketing department to develop effective creative strategies, as well as manage agency partners to develop and produce extremely complex, integrated creative campaigns. Cultivates an environment where associates respect and adhere to company standards of integrity and ethics Delivers Marketing programming (for example, advertising, promotions, In-Store presentation) Develops and implements strategies to attract and maintain a highly skilled and engaged workforce Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals Drives the overall marketing strategy and growth plan for department, segment, or category portfolios Ensures the execution of the annual operating plan Identifies business needs Oversees development of annual operating plans (AOPs) for multiple departments, segments, or categories Oversees the department, segment or category Marketing budget Promotes the business and marketing vision and strategy Provides overall direction
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