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Director, Media Relations

Prudential


Location:
Newark, NJ
Date:
08/18/2017
2017-08-182017-09-16
Job Code:
420098
Prudential
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Job Details

Position Title: Director, Media Relations
Job Code: 420098
Job Location: New Jersey-Newark
Description:

This is your opportunity to drive your career forward inside a Fortune 500 company's in-house global communications department. You can join our melting pot of talent, combining DNA from some of the world’s most prestigious public relations agencies, corporations, and news organizations with deep category experience across strategy, media, analytics, and content development. You will be responsible for building and leading a world-class media relations resource, leveraging emerging technology, platforms and influencers to deepen Prudential’s engagement with the journalism community around the world.  

 

Responsibilities include:

  • Partner with internal stakeholders to help shape and define how external audiences view our brand, its value, services, and products and solutions.
  • Lead and manage a team of editors and analysts including coaching, performance management, talent development, hiring, etc.
  • Design and develop the infrastructure to modernize and broaden Prudential’s media reach and bring communications strategy to life.
  • Anticipate story and news angles and content needs.
  • Apply media insight to advise business decisions.
  • Establish and nurture relationships with media targets, both traditional and non-traditional.
  • Inform audience and partnership development.
  • Direct earned media content creation and deployment.

 

 


  • Bachelor’s degree in any field of academic rigor; Advanced degree a plus

  • 10 years of professional experience, preferably a mix of journalism, corporate and public relations agency experience

  • Possess solid news judgment and media relations savvy

  • Experience and passion for developing junior talent

  • Understand the media as a business, seeks to master its emerging business model

  • Knowledge of media strategy across traditional, social and emerging platforms

  • Ability to operate with both institutional and retail consumer media outlets

  • Crisp and concise written and verbal communication skills

  • Ability to design processes, integrate concepts and lead through influence

  • Ability to devise and execute planned campaigns founded on differentiated insight

  • Apply insights from analytical tools to shape outcomes 

 


Prudential is a multinational financial services leader with operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth. The company's well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, asset management, and real estate services.

We recognize that our strength and success are directly linked to the quality and skills of our diverse associates. We are proud to be a place where talented people who want to make a difference can grow as professionals, leaders, and as individuals. Visit www.prudential.com to learn more about our values, our history and our brand.

Prudential is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law.

Note that this posting is intended for individual applicants. Search firms or agencies should email Staffing at staffingagencies@prudential.com for more information about doing business with Prudential.
Job Function: Marketing/Advertising/Public Relations/Corp. Communications
Schedule: Full-time
Apply on the Company Site
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