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Director of Paid Social


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Job Details

JobId: 853969BR
JobTitle: Director of Paid Social
State: CA
Description: At the World’s largest retailer, you’ll represent the voice of our company. Social Media for Walmart, at its very core, is a conversation with the customer. We’re looking for a creative, forward thinking, data driven marketer to shape the customer experience, balance our message and support our broader campaign goals. Our Marketing department connects with consumers on an unprecedented scale. As primary stewards of our brand promise, \"Save Money. Live Better,” we work alongside some of the most talented people in the world to communicate with more than 140 million customers who shop our stores every week. The Director of Paid Social will be at the cutting edge of social engagement. This role will lead our social partnerships, drive the brand message, establish our vision, represent the face of social and build the strategy of the world’s largest company. In conjunction with top engineers from across the globe, this leader will develop new targeting and measurement capabilities only possible by the fortune #1 company. Cultivates an environment where associates respect and adhere to company standards of integrity and ethics Develops and implements strategies to attract and maintain a highly skilled and engaged workforce Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals Directs the development of annual plans Manages the Walmart brand Oversees and directs the development and implementation of large-scale marketing initiatives (for example, on-site merchandising, advertising, store integration) Oversees the development and management of key supplier partnerships on new and existing marketing initiatives Provides overall direction Sets and oversees marketing budgets
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