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Inside Digital Media Consultant

Cox Automotive

Burlington, VT
Job Code:
Cox Automotive
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Job Details

Company Cox Automotive
Title: Inside Digital Media Consultant
JobID: 1717175
Category: Sales
Industry: Cox Automotive
Job Type: Full-time


The Inside Digital Media Consultant (IDMC) is responsible for growing profitable new and existing customer relationships through discovery of key customer business issues and the sale of (DDC) solutions that increase the customer’s digital marketing effectiveness.

The goal of this position is to drive service led solution sales by establishing trusted advisory role relationships with existing clients within their assigned Territory/Region via Web presentations and phone calls.  The IDMC focuses on understanding the dealer sales needs, marketing strategies, and business requirements in order to effectively recommend appropriate solutions, close sales and meet assigned quotas.  This role also focuses on achieving revenue goals; forecasting accurately on a weekly, monthly, and quarterly schedule; developing a pipeline of opportunities; and meeting assigned business objectives.

  • Work with their assigned Business Development Consultant to clearly define monthly objectives
  • Work with assigned Digital Advisors ongoing to identify territory up-sell targets
  • Proactively engage clients directly during targeted upgrade initiatives.
  • Create and deliver sales proposals that adhere to the standard terms and conditions of DDC sales agreements and which have been accepted and approved by the DDC contract analyst team and sales management.
  • Identify decision makers, near term client business issues, pain points and challenges, about which DDC can improve, enhance, or remedy the situation.
  • Lead client discussions and presentations via Web based meetings and phone calls.  Schedule and lead follow up meetings as needed.  
  • Structure sales and negotiate terms within the boundaries of DDC pricing philosophy and policy.
  • Uncover and generate regional Raving Fan client references and testimonials.    
  • Identify and escalate client issues and concerns which you believe require senior management level intervention to the Inside Digital Media Director &/or Inside Digital Media Manager.
  • Achieve assigned productivity goals and meet minimal sales performance standards (QUOTA), maintain organizational standards for managing dealer contact and consulting activity, and adhere to our corporate values in all business activity.
  • Complete weekly pre-call research activity at assigned activity levels and log acquired business intelligence into Salesforce database.  Follow the prescribed DDC sales process to manage optimal results.
  • At the beginning of each month, complete a forecast for each month’s productivity and update at the beginning of each business week and review with your Inside Digital Media Manager. Forecast accuracy is expected to be within 5% plus or minus actual end of month results.
  • Provide reports as directed.  Accountable for accurate and timely reporting of daily, weekly and monthly sales planning activities.  Know and understand sales pipeline protocol and sales stage definitions as provided by the Inside Digital Sales Manager.  Be prepared to discuss your current pipeline and advanced opportunity meeting results in detail daily.


  • H.S. Diploma or GED Equivalent
  • 3+ years proven experience in a sales revenue generation role 
  • Previous experience and a proven high level of success presenting/selling solutions to clients
  • Ability to travel within regional geography
  • Able to work in fast-paced, self-directed entrepreneurial environment
  • Valid driver’s license
  • Demonstrated proficiency and knowledge in various technologies
Preferred Qualifications:
  • Strong understanding of the specific market as it relates to automotive and digital media
  • Demonstrated and complete understanding of Cox Automotive Media solutions; general understanding of all other Cox Automotive companies
  • Exceptional verbal and written communication skills
  • Highly proficient level of computer skills including MS Word, PowerPoint, Excel and Outlook
  • Previous experience using 
  • Bachelor’s Degree or 3+ years of experience in Marketing or Communications field

About Cox Automotive


Cox Automotive is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. The Cox Automotive family includes Autotrader®,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, VinSolutions®, Xtime®, incadea® and a host of other brands. With a complete and connected view of the automotive ecosystem, Cox Automotive is a global company connecting people, cars and capabilities with services that link the automotive value chain. Cox Automotive is a subsidiary of Cox Enterprises. For more information about Cox Automotive, visit

Organization: Cox Automotive

Primary Location: US-VT-Burlington-1 Howard St

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 5 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
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