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Internship: Brand Marketing Juices

PepsiCo Inc.

Zaventem, Flemish Brabant
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Job Details

Auto req ID: 142459BR
Job Description

What does the internship involve?

We are looking for an enthusiastic Juices Marketing Intern to support the Brand Manager and Shopper Marketer in every-day (shopper) marketing tasks. Youve got to love Tropicana, Looza, Naked and Alvalle, which are the 4 amazing brands you will be working with. During this internship, you will have the opportunity to take ownership of projects and to work on both short and long-term projects. Our aim is to help you gain experience in Brand Management and Shopper Marketing by assigning you to different projects in order to give you a broad overview of what the job of a Brand Manager or Shopper Marketer consists of. You will have the privilege to work on new product launches, new packaging designs, follow-up 360 campaigns, build digital campaigns and ensure in-store executions. You will learn to write a briefing, judge creative proposals and give feedback to agencies but also to conduct some market analysis.

In this role, you will be working closely with different departments such as Sales, Finance and Logistics but also with Creative Agencies and Media Agencies. With your colleagues within the broader Juices team, you work on the further development of our Juices brands. You will report to the Juices Brand Manager.

To make this role a success, you will need strong communication skills, coupled with a hands-on mentality, some out-of-the-box thinking and ability to work against deadlines. You are a real team player but happy to work independently and proud of your achievements. This enables you to build and execute (shopper) marketing plans, to measure their success and share the passion for your brands with internal and external stakeholders.

What do we offer you?

At PepsiCo, we are not only proud of our market leading brands, but also attach great value to growth opportunities and personal development. Next to working with inspirational and creative colleagues, we offer sufficient training opportunities to give our professionals the opportunity to achieve great results. At PepsiCo we foster an informal working atmosphere and value everyones input and ideas. No day is ever the same and you will constantly be challenged to bring out your best!

As an intern, you will not only be remunerated for your role, which will include travel allowances, but also get several opportunities which will ensure that you have a holistic, and fun experience for six months. For example, you, are given multiple chances to connect with the current interns (10-15) that help in knowledge and experience sharing; get to take home goodies from the company every Friday, to name a few!

About PepsiCo and you!

PepsiCo is one of the largest food and beverages companies in the world. Every day, worldwide, people consume PepsiCo products, more than a billion times. With strong brands like Pepsi, 7UP, Lay's, Tropicana, Doritos, Quaker and Duyvis, we are firmly represented within the Benelux. Here, we work with 1,400 employees at 7 different locations to ensure the success of our company. At PepsiCo we cultivate an informal, dynamic and result-oriented business culture - we strive for success!

At the heart of PepsiCo, is Performance with Purpose our goal to deliver top-tier financial performance while creating sustainable value for all stakeholders. We believe that delivering for our consumers, protecting our environment, sourcing with integrity and investing in our employees are not just the right thing to do, but that these actions also position PepsiCo for long-term, sustainable growth.


By uploading your CV, for this vacancy, you will automatically apply for the Next Interns Day on the 26th of April, 2018. During this day the selection for this internship will take place. The deadline to upload your CVs is the 19th of April, 2018. For more information about this day, please keep an eye out on our career website:

For questions regarding the Next Interns Day or our internship vacancies, please contact Evelyne De Boeck ( ) or Charlotte Wauters ( ).


Who are we looking for?

Are you someone who:

  • Has a bachelor or master degree (Business School or Marketing School)
  • Is 6 months available as of September 2018
  • Has a result-oriented way of working and a problem solving and positive mindset
  • Is multilingual proficient: Dutch, French & English

Relocation Eligible: Not Eligible for Relocation
Job Type: Regular
","city":"Zaventem","state":"Flemish Brabant","country":"Belgium","country_code":"BE",
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Performance with Purpose

Out performing ourselves is a rush. That's why we perform with purpose. Together, we blaze new trails, succeed, celebrate and then do something even bigger. We never settle for second best. At PepsiCo we're not just committed to performing well as individuals, but as a team, to strengthen the company as a whole.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. New markets mean new ways of doing business, and new ways of addressing health concerns, cultural differences and environmental challenges. Every day is an adventure, and an opportunity for personal and professional growth.

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