Sign In
 [New User? Sign Up]
Mobile Version

Lead Manager, Social Multicultral


El Segundo, CA
Job Code:
Apply on the Company Site
  • Save Ad
  • Email Friend
  • Print
  • Research Salary

Job Details

Company AT&T

Job Title Lead Manager, Social Multicultral

Jobid att4-7264164

Location: El Segundo, CA, 90245, USA

Description AT&T has long been known as a Telephone company, and a very successful one. But what people do with their phones is changing, and AT&T is changing with it. Consumers don’t just want their phones for talking, texting and surfing - they’re fast becoming the center of our entertainment too, streaming live TV that you can play on almost any screen.

AT&T’s Entertainment Group is at the center of this transformation with integrated Wireless, Internet and DIRECTV products that seamlessly integrate to bring consumers the entertainment they want, the way they want it.

The Entertainment Group’s Advertising Team is responsible for driving consumer awareness and understanding of this transformation, making AT&T distinctive from competitors, driving both short term sales and long term value.

As Lead Manager, Diversity Advertising you will lead some of the most exciting and high profile advertising campaigns in the country, from strategy through execution and in-market monitoring:

+ A natural passion for the most fresh, distinctive and memorable ideas in the world

+ Deep understanding of the cultural context that Multicultural and Millennial consumers live in

+ Support your Director in the development of fully integrated advertising campaigns from strategy, through production, execution, monitoring and final campaign reporting

+ Work with external agencies, platforms, and internal partners ensuring clear communication and flawless execution

+ Manage regular reporting and analysis of the performance of programs providing optimization recommendations

+ Collaborate with all internal departments, including General Market Advertising, Marketing, Media, Sponsorships, Segments, Promotions, Legal, Product, and e-Commerce to gain correct direction, information, approvals, and eliminate redundancies

+ Lead project management with tracking against deadlines, production schedules, budgets and competitive response initiatives

+ Manage schedules and calendars for team as needed

Position Requirements:

+ 7 or more years of marketing/advertising experience, with agency experience preferred

+ Able to clearly and concisely articulate a persuasive point of view, both written and verbal

+ Self-starter with an exceptional work ethic and ambition to go far, fast

+ Thrive in fast paced, constantly changing environments

+ A multi-tasker able to manage multiple things at once with an eye for detail

+ Bilingual (Spanish/English), able to seamlessly communicate in-language and in-culture

+ Exceptional project/program management skills, able to work with other groups and teams

+ Highly proficient in PowerPoint, Excel and Word

+ Bachelor’s degree in Business, Marketing, or Communications strongly preferred

Apply on the Company Site
Powered ByLogo

Featured Jobs[ View All ]

Featured Employers [ View All ]