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Manager, Product Marketing


Alpharetta, GA
Job Code:
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Job Details

JobId: 141799
Job Title: Manager, Product Marketing
Location: Alpharetta, GA
Category: Marketing
Employment: Full-Time
Open Date: 2017-08-14T06:08:11Z Close Date: 2022-08-13T00:00:00Z


At ADP we're in the business of making Human Resources services more human for the clients we serve. If you can make us better we want you on our team.

ADP is hiring a Manager of Product Marketing. We're seeking a difference maker who is willing to dig in to help put our product on the map.


Bring your experience and open mind to work. Be ready to challenge the status quo to make us better, smarter and faster. Be ready to work hard and help transform a business.

As a Manager of Product Marketing for ADP's Human Resources Outsourcing product offerings your responsibilities will include:

  • Creating and implementing product marketing strategies that support the growth of ADP's market position
  • Understanding our value proposition and market differentiation in order to activate it across your product
  • Partnering with Product Management, Marketing, and Sales Operations to ensure proper product positioning and go-to-market promotions are in place for demos, collateral, sales presentations, campaigns and more
  • Owning product marketing activities in support of the product strategy including messaging, externally facing roadmaps, and contributions to marketing and sales enablement content
  • Collaborating with the competitive intelligence team to understand and analyze key competitors
  • Providing an outside-in view of the world to ADP
  • Contributing to industry analyst relations activities


  • Minimum of 5-7 years in a product marketing role
  • Demonstrated understanding of product positioning and experience with activation
  • Outstanding interpersonal, verbal, written communication, presentation and process facilitation skills
  • Ability to solve and simply explain complex topics
  • Strong writing and presentation building
  • Commitment to building relationships across ADP, including with executives
  • Highly collaborative team player who can lead with the knowledge, intellect and temperament to work effectively in a fast-paced, changing environment
  • A high degree of personal initiative, results orientation and integrity are essential
  • Thrives in an environment of creativity, idea generation and excels in driving new efforts from ideation to flawless execution and meaningful measurements
  • Comfortable with ambiguity

Software in the Cloud. Experts on the Ground:
ADP powers the working world with comprehensive solutions that drive business success. Consistently named one of the \"Most Admired Companies\" by FORTUNE® Magazine, and recognized by Forbes® as one of \"The World's Most Innovative Companies,\" ADP has over a half-million clients around the globe and 65 years of experience as one of the largest providers of human capital management solutions world-wide.

At ADP, we believe that diversity fuels innovation. ADP is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, non-job related physical or mental disability, or protected veteran status. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

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