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Marketing Planning Manager - Reston, VA

UnitedHealth Group

Reston, VA
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Job Details

Marketing Planning Manager - Reston, VA(Job Number:709369)

Position Description:

Healthcare isn’t just changing. It’s growing more complex every day. ICD-10 Coding replaces ICD-9. Affordable Care adds new challenges and financial constraints. Where does it all lead? Hospitals and Healthcare organizations continue to adapt, and we are vital part of their evolution. And that’s what fueled these exciting new opportunities. 


Who are we? Optum360. We’re a dynamic new partnership formed by Dignity Health and Optum to combine our unique expertise. As part of the growing family of UnitedHealth Group, we’ll leverage our compassion, our talent, our resources and experience to bring financial clarity and a full suite of Revenue Management services to Healthcare Providers, nationwide. 

If you’re looking for a better place to use your passion, your ideas and your desire to drive change, this is the place to be. It’s an opportunity to do your life’s best work.

The Marketing Planning Manager (MPM) leads marketing planning, develops and manages marketing strategies and tactics for the Optum360/Coding Solutions business unit. The MPM is responsible for working with peer MPMs, the Coding Solutions Senior Director of Marketing, business unit leaders, sales leaders, and marketing services and analytics team members to plan, prioritize and manage marketing growth initiatives that drive sales and differentiate Optum360 from its competition. The position works closely with leaders of shared marketing services in Communications/Events, Response Management, Marketing Analytics, Operations, Interactive Services and Creative Services to execute and measure the programs, with active circular management of results to future program refinements.

Job Marketing Communications
Primary Location US-VA-Reston
Other Location 
Organization O360 Admin
Schedule Full-time
Number of Openings 1
Apply on the Company Site

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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