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Marketing Specialist - Ridgeland, MS

UnitedHealth Group

Ridgeland, MS
Job Code:
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Job Details

Marketing Specialist - Ridgeland, MS(Job Number:711717)

Position Description:

Welcome to one of the toughest and most fulfilling ways to help people, including yourself. We offer the latest tools, most intensive training program in the industry and nearly limitless opportunities for advancement. Join us and start doing your life's best work.

You never thought your career could help millions of lives. Well, here you can. As a Marketing Specialist, you'll utilize innovative strategies and programs to ensure access to health care coverage for the under served and impact millions of lives. You'll use your energetic, empathetic approach to marketing and improvement to membership experience. Through community marketing and outreach, and in enhancing membership experience efforts, you will have direct impact on membership growth and retention. You'll use your creativity, strategic lens and outspoken attitude to be part of an elite team to rewrite the history of UnitedHealth Group. Join us and start doing your life's best work. (sm)

Primary Responsibilities: 

  • Acts as UnitedHealthcare Community Plan outreach representative at community events, health fairs, community meetings and activities of the health plan.
  • Establishes our presence in the community and visibility to members and prospective members by creating a full calendar of outreach opportunities, securing participation in established events, and setting up and conducting our own activities. 
  • Develops and strengthens relationships with key partners, including community-based partners, faith-based organizations, provider groups, governmental agencies and more, who serve our members and Medicaid eligible individuals.
  • Sets up event participation, including setting up booth / table, collateral materials, games and engagement interactions, and other supplies for exhibits and meetings with community.
  • Supports health education activities programs and campaigns in clinics, community centers, farmer's markets and partner locations.
  • Assists in tracking, organizing and ordering collateral and health education materials and giveaways.
  • Collects and manages outreach and event data to track effectiveness of activities and other key metrics.
  • Assists marketing manager in preparation of plan reporting on membership and outreach activities, and provides analysis on implications of data for senior management.
  • Analyzes enrollment and un-enrollment trends in target service areas as well as among membership.
  • Assist the member service manager in preparation of various required membership reports.
  • Develop internal guidance and training materials regarding member services that are consistent with outreach efforts.
  • Assist in the engagement of the call center.
  • Assist in the tracking of membership statistics and data and provide reports to state partners and the leadership team.
  • Assist in the analysis of the Consumer Assessment of Healthcare Providers and System.
  • Performs all job duties in accordance with the contractual and regulatory compliance requirements.
  • Participates in telephonic outreach, redirecting questions to appropriate persons, as needed.
  • Works on special projects and all other professional duties as assigned.

Job General Marketing
Primary Location US-MS-Ridgeland
Other Location 
Organization C&S Mississippi
Schedule Full-time
Number of Openings 2
Apply on the Company Site

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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