Sign In
 [New User? Sign Up]
Mobile Version

Multimedia Account Manager

Cox Media Group


Location:
Atlanta, GA
Date:
07/24/2017
2017-07-242017-08-22
Job Code:
176387
Cox Media Group
Apply on the Company Site
  •  
  • Save Ad
  • Email Friend
  • Print
  • Research Salary

Job Details

Company Cox Media Group
Title: Multimedia Account Manager
JobID: 176387
Category: Advertising
Industry: Cox Media Group
Job Type: Full-time

Description

This position will serve as a Multimedia Account Manager, with focus on the Local Majors team, managing pre and post sales responsibilities for assigned accounts. This individual may complete same duties for accounts in other verticals, as needed. This individual is responsible for building advertiser relationships while working in a collaborative sales environment. This person will process orders accurately and on time and handle inbound calls/requests from clients. In addition, this position will provide account support to the outside sales team. Ongoing pre-sales activities will include compiling research, presentation development, account set up, maintenance and billing. This individual is also tasked with digital campaign reporting and storytelling for Local Majors accounts. On this team, clients expect us to function as strategic advisors as well as media partners due to investment levels. Being able to advise on future strategy based on interpretation of campaign results is critical.
JOB DUTIES:
25%     
  • Act as sales support for the Local Majors AE’s. 
  • Pre-sales responsibilities include marketing research, store location analysis, presentation development and category intelligence.
40% 
  • Manage post sales fulfillment of all assigned accounts working collaboratively with ad ops, DRO, and sales team/management to proactively grow and retain new & current advertisers. 
  • Utilize sales automation systems to manage day to day activity and update AE and manager on sales performance through system generated reports.
  • Generate necessary paperwork to order/flight all digital campaigns.
  • Provide detailed campaign reporting to focus on client KPIs making client retention a priority. 
15%
  • Work with the FRC and Ad Ops to ensure all billing and invoicing issues are handled on a timely basis.
20%
  • Serve as liaison with Marketing, Audience, Ad Ops, News, Leads and Revenue Content team for development of creative sales execution/sponsorship opportunities for assigned accounts. 

Qualifications

Education
Bachelor’s Degree in Marketing/Advertising or related field preferred.
Experience
  • 2+ years’ sales/account management experience; prior advertising sales/agency experience a plus.
  • Excellent computer skills (Word, Excel, Power Point) required
  • Client facing experience preferred.
  • Strong digital sales and reporting experience as digital sales growth is critical for this account list.
Additional Requirements
  • Maintain a strong understanding of assigned accounts and industries as well as advanced product expertise.
  • Solid abilities in identifying revenue generating opportunities for existing and new customers.
  • Able to work independently and as part of a team to close client business.
  • Excellent analytical, written and verbal communication skills.
  • Strong organizational skills with attention to detail.
  • Strong customer service skills including quick response time and accurate issue resolution.
  • Results-driven and highly accountable.
  • Self-directed, motivated and exceptional multi-tasking abilities.

COX -330



About Cox Media Group

 

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include 14 broadcast television stations and one local cable channel, more than 60 radio stations, six daily newspapers and more than a dozen non-daily publications; and more than 100 digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.



Organization: Cox Media Group

Primary Location: US-GA-Atlanta-223 Perimeter Center Pkwy NE

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: No

Schedule: Full-time

Unposting Date: Ongoing
Apply on the Company Site

Featured Jobs[ View All ]

Featured Employers [ View All ]