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National Sales Manager

Cox Media Group


Location:
Charlotte, NC
Date:
06/26/2017
2017-06-262017-07-25
Job Code:
178956
Cox Media Group
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Job Details

Company Cox Media Group
Title: National Sales Manager
JobID: 178956
Category: Sales
Industry: Cox Media Group
Job Type: Full-time

Description

National Sales Manager (NSM) for WSOC Television. WSOC, a property of CMG Charlotte, is comprised of WSOC Television, WSOC.com, audience extension, and other digital services.
Key Objective: Identify and drive national sales strategies for WSOC Television in order to achieve, then exceed revenue and share goals while balancing overall station revenue and share goals with the Local Sales Managers.
Summary:  With the support of the Director of Sales (DOS), the NSM leads the National sales efforts in partnership with TeleRep. We are seeking a Sales Leader with a proven track record of success in achieving and exceeding station goals and objectives for all media platforms through:
  • Proven National client relationships
  • Strong communication and negotiation tactics
  • Effective inventory management and pricing strategies
  • Solid leadership of the National sales team
  • Collaboration with WSOC and TeleRep sales leadership teams, national reps and Local Sales Managers, along with other station departments and customers
Essential Duties and Responsibilities:
  • Develop strong client relationships through in-person meetings, sales presentations and client entertainment both in the market as well as travel to key National offices
  • Maintain exceptional knowledge of the Charlotte market in order to identify key strategies, emerging categories and new client prospects in order to increase overall station revenue
  • Provide leadership and direction to National sales team
  • Conduct National weekly sales meetings with significant TeleRep office(s)
  • Work with TeleRep to accurately forecast revenue and share – weekly, monthly and annually
  • Manage inventory and rates to maximize station revenue in order to achieve and exceed revenue goals
  • Timely handling of pre-empts and makegoods
  • Hire and train support staff to provide assistance to the National sales efforts
  • Performance management coaching and training of National sales support staff
  • Participate in Local weekly sales meetings
  • Work in partnership with CMG Revenue Department and CMG Digital, as well as WSOC sales managers, TeleRep, Marketing, Research, News, Creative Services on ways to continually increase revenue and market share
  • Excellent knowledge and command of Excel & Power Point
  • Perform other duties as assigned by management
Supervisory Responsibilities: NSM position carries out supervisory responsibilities in accordance with the organization's policies and procedures. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Qualifications

Qualification Requirements: To execute this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience:
  • Two plus (2+) years of sales management experience or 5+ years established television sales experience
  • Proven track record of success
  • Strong problem solving and communication skills
  • Bachelor’s degree (B.A.) from four-year college or university preferred

Cox - 32



About Cox Media Group

 

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include 14 broadcast television stations and one local cable channel, more than 60 radio stations, six daily newspapers and more than a dozen non-daily publications; and more than 100 digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.



Organization: Cox Media Group

Primary Location: US-NC-Charlotte-1901 N Tryon St

Employee Status: Regular

Job Level: Team Leader

Shift: Day Job

Travel: Yes, 25 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
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