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Principal, Marketing Analytics Engine


El Segundo, CA
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Job Details

Company AT&T

Job Title Principal, Marketing Analytics Engine

Jobid att4-5470869

Location: El Segundo, CA, 90245, USA

Description AT&T Entertainment Group is changing the way the world experiences entertainment. We’re delivering cutting edge products and services that redefine the future. Innovation is at the heart of what we do and we’re revolutionizing the way our customers access content anytime, anywhere. With premier video services like DIRECTV and U-Verse to our newest streaming service, DIRECTV NOW, our industry leading team is at the forefront of making it all happen. Together, we’re creating the best entertainment and communications experience in the world.

This is a terrific opportunity for someone well-versed in data analytics to build, expand, and maintain the AT&T data environment. This requires experience in data profiling, database administration, scripting languages & ETL. You will use Big Data technologies and expansive datasets of customer attributes including billing, device, usage, network, contacts to CARE, COR, Online, and survey data.

You will build, expand, and maintain the Marketing Analytics Engine data environment. Our Ideal candidate will have advanced experience in physical data model development, database administration, scripting languages & ETL. You will use Big Data technologies and expansive datasets of customer attributes including billing/device/usage, network, contacts to CARE/COR/Online, survey & modeling data.

Initiatives Candidate will work on:

+ Supporting the Marketing Analytics Engine environment and data, evolving the frequency of refreshes to near-real-time data availability

+ Automation and streamlining of ETL for daily loads

+ Auditing of data and basic reporting to ensure the accuracy of the data used for analysis

+ Implementation of new data sources to enhance the capabilities of the team

+ Exploration, evaluation, and delivery of new technologies, techniques, and tools to advance the capabilities of the team

+ Creation of datasets and facilitation of presentation to clients through data visualization tools

+ New visualization techniques to push data insights further into the business and marketing organization

**Candidate Background** :

+ Teradata Aster experience highly desired

+ Advanced background in data modeling and profiling

+ Advanced background in database management, ETL scripting, and automation (UNIX Scripting, SQL, SAS, Perl, Pig & Python)

+ Passion for refining general problem statements into specific and meaningful datasets for hypothesis testing


+ Prefer and advanced college degree in Statistics, Mathematics and or Computer Science or Ph.D. in related fields and or related expertise


+ Strong understanding of internal business segment or stakeholders and strong presentation skills

+ Background in data analysis, data mining, and profiling

+ 10+ years related experience in advanced analytics, big data, relational database structures, research methods, sampling techniques, and system testing

AT&T is an Affirmative Action/Equal Opportunity Employer, and we are committed to hiring a diverse and talented workforce. EOE/AA/M/F/D/V


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