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Senior Business Analytics and Insights Manager (Digital)


Augusta, GA 30901
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Job Details

All over the world, Pfizer colleagues are working together to positively impact health for everyone, everywhere. Each position at Pfizer touches and contributes to the success of our business and our world. That's why, as one of the global leaders in the biopharmaceutical industry, Pfizer is committed to seeking out inspired new talent who share our core values and mission of making the world a healthier place.

**Role Description:**

A great opportunity has come up to be part of the Business Analytics & Insights (BAI) team aligned to Pfizer Innovative Health Inflammation & Immunology and Internal Medicine Categories for the International Developed Markets (IDM) Region.

Business Analytics and Insights (BAI) is a consultative partner delivering fact-based recommendations that inform clients to make impactful decisions. As a global organisation, we provide rigorous analytics services to Pfizer leaders, marketing teams and partners throughout the world

The Senior Business Intelligence Manager will be responsible for the delivery of BAI services to the Regional Digital Strategy and Innovation Team (Internal Medicine) and Digital Lead for Inflammation& Immunology, partnering with them to drive strategic commercial decisions across the region. This role brings business solutions through core analytic skills, leading work through the team and through collaborations across BAI and external partners.

This role provides a great opportunity to contribute to the ongoing transformation of our regional business into one which leverages digital as part of a comprehensive multichannel approach ultimately aimed at driving improved patient, customer and business impact.

**Key Roles & Responsibilities include**

+ In partnership with key stakeholders, agree, prioritise and implement business analytics plans for the relevant Digital Initiatives for the IDM region.

+ Leads digital/personalized analytics strategy & delivers analytics plan for the agreed priorities working with regional and country colleagues as necessary.

+ Leads customer analytics plans to support multi-channel marketing including segmentation, influence mapping, value analytics, behaviour prediction, promotional spend, etc

+ Leads all analytical activities in support of commercial priorities aligned to Digital (e.g. Primary Market Research, KPI tracking, Digital analytics)

+ Work effectively with other BAI / Centres of Excellence colleagues (Global, Regional, and country) and/or other enabling functions to deliver on the business priorities for the IDM region (Europe, Japan, Australia/ New Zealand, Korea).

+ Proactively provide digital analytical expertise that identify and maximize business opportunities

+ Ensure overall BAI project coordination and accountability of pull-through for Regional Digital Initiatives including:

+ Coordination with the relevant BAI or Commercial Teams

+ Budget management

+ Source internal or external expertise and resources to meet project requirements

+ Direct and manage the workload of flexible resources where appropriate.

+ Provide support to the BAI Team Leader to drive BAI organization and to support interactions with Senior Regional BU Leaders as required.

**Functional and Technical Competencies:**

+ Strong strategic and analytical skills combined with consultancy skills and robust understanding of the business planning cycle in a Regional organization.

+ Strong business acumen, big picture mentality, including good understanding of the healthcare trends and customer landscape in the Region.

+ Ability to translate analytics into actionable strategic recommendations and capacity to effectively communicate complex information and concepts to different types of audiences;

+ Ability to partner successfully with Senior Leaders in the organization, quickly building trust and credibility by setting a high visible example of professional excellence;

+ Strong influencing skills, ability to lead work in a virtual and multi-cultural environment, often without direct line authority; Ability to lead matrix teams assertively;

+ Complex project management leadership skills and problem solving approach;

+ Builds business relevant insights from disparate sources through in-depth analyses

+ Uses the business insights to best engage business partners and influence business decisions

+ Strong data visualisation and storytelling skills

+ Strong skills in Tableau preferred

**Qualifications (Training, Education & Prior Experience):**

**Education:** Educated to degree level. MBA or advanced degree in Sciences/ Quantitative field preferred.

**Qualifications / Experience:**

+ Proven expertise in the field of multichannel analytics (preferred)

+ Solid experience in Business Analytics and/or Commercial roles in Big 5 Country/ European level

+ Experience with budget and resource allocation management

+ Proven ability to act as a strategic consultant with commercial clients

+ Understands quantitative and qualitative research methodologies. Experienced in management of secondary data. Knowledgeable about study design and able to assess vendor technical capabilities

+ Proven ability to connect, integrate and distil analysis and data into a meaningful 'so what' to drive concrete strategic recommendations and enable commercial decision making.

**Closing Statement**

This position holds a Global Job Level 90 and UK Grade 15.

The closing deadline for applications is 19th January 2018

We will only accept applications from colleagues via the formal route within Workday. Please do not submit paper or e-mail applications.

In line with good development planning, colleagues should discuss their suitability and/or readiness for a vacancy with their line manager prior to application. Colleagues are required to inform their manager if they are invited to attend interview. Where a line manager is not able to support an application either for suitability, readiness or business reasons, and a colleague continues to make an application, it is possible that an offer may not be made or may be withdrawn.

Applications not received by the closing date will only be accepted in exceptional circumstances and will require the support of your senior management team.

All applicants must have the relevant authorisation to live and work in the country of residence.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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