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Sr. Manager, US Oncology Marketing

Pfizer


Location:
New York, NY
Date:
01/10/2018
2018-01-102018-02-10
Pfizer
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Job Details

**ROLE SUMMARY:**



Talazoparib is an anchor brand for Pfizer Oncology and will further establish Pfizer Oncology's presence and commitment to the BC community by growing the portfolio beyond Ibrance. It is a best-in-class PARP inhibitor in patients with DNA repair deficiencies across multiple tumor types, first in Breast Cancer. PARP inhibitors are an emerging and promising class of therapy, and Talazoparib in particular has been touted as a PARP inhibitor with highly differentiated potential and initial peak revenue projections over $1B.







The US Senior Manager will be responsible for supporting the launch of Talazoparib, including development and execution of US HCP, Access, GPO and Consumer strategies as well as the full mix of promotional and non-promotional initiatives. The role requires strong strategic and analytical thinking as well as creativity and decision-making skills, along with a proven track record of success in working in a team-based environment.







The Talazoparib US Senior Manager will report to the Talazoparib US Brand Team Leader.







**ROLE RESPONSIBILITIES:**







The US Marketing Senior Manager will lead the strategy development and execution around key strategies and tactics to support the US launch and long-term success of Talazoparib. Roles and responsibilities may shift depending on the background and experience of the candidate.







+ Lead Talazoparib US marketing team in development and execution of effective US HCP, Patient and Account tactics for potential, near-term in-line indications, including potential collaboration with diagnostic partners.



+ Partner to develop US brand positioning and HCP and Patient Day 1 and Launch campaigns.



+ Partner with key functions, including Medical, Strategic Customer Group, SAS/PCA, PMCA, P&I, and Finance and other cross-functional partners to ensure strategic and tactical alignment.



+ Continuously measure the impact of marketing initiatives, generating early learning, and driving continuous improvement in order to achieve patient and revenue goals.



+ Monitor competitive landscape and develop communications and action plans as needed.



+ Lead strategy and execution of peer to peer programs, including speaker deck content development, leadership of speaker communication and engagement strategy, partnering with cross-functional colleagues for KOL speaker tour, and leading other innovative educational tactics.







**QUALIFICATIONS:**







+ Minimum of 5-7 years of pharmaceutical industry experience.



+ BA/BS - degree required.



+ US HCP marketing experience, Launch experience preferred.



+ Oncology, Specialty, or Rare Disease experience preferred.



+ Diagnostic experience a plus.



+ Demonstrated ability to understand customer needs, extracting key insights, and translating these into meaningful value propositions and tactics.



+ Strong project management skills, including ability to lead multiple projects simultaneously and manage against a work plan.



+ Strong team player with demonstrated ability to engage experts from a wide range of functional areas to improve business performance.



+ Demonstrated track record of achievement and of influencing business outcomes across diverse functional boundaries, even without direct reporting relationships.



+ Demonstrated success in developing, executing, and measuring complex marketing programs - both personal and non-personal tactics.



+ Confidence and ingenuity to initiate, create, and bring ambiguity into action.



+ Strong analytical skills; detail and action oriented; creative.



+ Ability to bring clarity to ambiguity and create concrete and actionable plans.



+ Models the OWNIT! Culture.







**EEO & Employment Eligibility**



Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.







**Sunshine Act**



Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.







**Other Job Details:**







+ **Last Date to Apply for Job: January 23, 2018**



+ Eligible for Employee Referral Bonus







Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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