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VP, Internal and External Communications - Minnetonka, MN

UnitedHealth Group


Location:
Minnetonka, MN
Date:
04/25/2017
Job Code:
1735758
Apply on the Company Site
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Job Details


VP, Internal and External Communications - Minnetonka, MN(Job Number:709221)
Description

No industry is moving faster than health care. And no organization is better positioned to lead health care forward. We need attention to every detail with an eye for the points no one has considered. You'll help improve the health of millions. And you'll do your life's best work.(sm)

 

Positions in this function design and coordinate company communications, including internal and / or external communications. Responsible for maintaining policies and procedures and monitoring company media, which may include company websites. May manage public relations activities, including public information and shareholder information services.

 

Primary Responsibilities:

  • Provides leadership to and is accountable for the performance and results through multiple layers of management and senior level professional staff
  • Impact of work is most often at the regional (e.g. multi-state) level, or is responsible for a major portion of a business segment, functional area or line of business
  • Develops, translates and executes strategies or functional / operational objectives for a region, line of business, or major portion of a business segment functional area
  • Directs others to resolve highly complex or unusual business problems that affect major functions or disciplines
  • Drives programs that impact markets of customers and consumers
  • In partnership with the CCMO, work to align and integrate the communications team within the newly-established marketing-communications integrated organizational structure, operating model and standard operating procedures
  • Serve as senior communications counsel to business and market / plan leadership and communications personnel
  • Manage, coach and develop current communications team
  • Develop and implement strategic, integrated communication plans (leveraging paid, earned, social and owned media) to support business objectives, build brand awareness and to defend / enhance reputation. Key areas of focus include: market development, reputation management, member acquisition, member engagement, member retention and provider engagement
  • Develop and implement strategic communication plans to drive employee engagement for approximately 10,500 employees across 86 US locations, ensuring alignment, impact and consistency of messaging
  • Ensure external and internal communication plans are aligned with established business needs and communications strategies (e.g., key messages, target audiences, timeframe, tactics, media)
  • Support the C&S CEO and other members of the executive leadership team in creating a leadership communications strategy to effectively position them as thought leaders and spokespeople for both external and internal audiences
  • Partner closely with peers in UnitedHealthcare, Government Affairs, Marketing, Optum and other UnitedHealth Group business segments to respond to media issues with a coordinated approach
  • Develop a strong crisis and issues management capability within C&S. Create an integrated approach for proactive media relations, stakeholder engagement, influencer planning and outreach
  • Develop and manage relationships with applicable industry / media representatives and proactively outreach to drive coverage of our business
  • Develop and manage relationships and effectively interact with a range of stakeholders, including senior executives, to understand how internal communications can support business priorities
  • Partner closely with UnitedHealthcare senior Human Capital partners on projects related to organizational structure, change management and employee engagement in the ongoing development and articulation of key company story lines and messages that will resonate and strengthen C&S's connection with employees

Job Communications Specialists and Management
Primary Location US-MN-Minnetonka
Other Location 
Organization C&S Communications
Schedule Full-time
Number of Openings 1
Apply on the Company Site

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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