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Web Analyst

Cox Automotive

North Hills, NY
Job Code:
Cox Automotive
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Job Details

Company Cox Automotive
Title: Web Analyst
JobID: 1717845
Category: Product Management and Strategy
Industry: Cox Automotive
Job Type: Full-time


Cox Automotive, is seeking a Web Analyst to join our UX team in North Hills, NY.
Job Summary:
The Web Analyst will be directly involved in the design & implementation of a measurement
model that will track the usage and engagement across Cox Automotive’s products. Using
Google Analytics and potentially other technical tools, the Web Analyst will take an ownership role in ensuring that the product groups have the analytics in place to track those success metrics that will drive product innovation.
Your Role:
•   Work across functional groups and in close collaboration with product stakeholders to
    understand how to measure product engagement &usage.
•   Master the products, user flows & customer needs (B2B) to understand the impact &
    reporting needs associated with product changes.
•   Gather and document business and technical requirements to implement a Google
    Analytics measurement framework.
•   Work closely with the development team to ensure proper tracking implementation. QA
    existing and new tracking implementations to determine and correct any data quality
•   Support Product Managers’ direct data access through recommendations & consultation
    based on analyses.
•   Undertake ad hoc thematic research appropriate to business needs, analyze and
    interpret the results making inferences and recommendations as required.
•   Proactively communicate findings to key stakeholders and provide recommendations.


What We Look For:
•   Aptitude for numerical data with strong quantitative analysis skills.
•   Have a great attention to detail and a critical eye.
•   Proven experience leading complex analytics implementations with a strong preference
    for Google Analytics.
•   Expert-level knowledge of at least 1 enterprise-level analytics platform such as Adobe
    Site Catalyst [Omniture], Google Analytics, Webtrends etc.
•   Expert-level skills working with SQL, data warehouse tools & ability to query data from
    multiple sources.
•   Extensive experience building self-service dashboards that aggregate data from multiple
    sources (analytics tools, database/data warehouse, logging tools, etc.) to help drive
    product insights and improvement.
•   Self-motivated, organized and deadline-driven with the ability to multitask.
•   Excel expertise & MySQL experience desired.
•   Excellent communication, presentation and data visualization skills.

About Cox Automotive


Cox Automotive is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. The Cox Automotive family includes Autotrader®,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, VinSolutions®, Xtime®, incadea® and a host of other brands. With a complete and connected view of the automotive ecosystem, Cox Automotive is a global company connecting people, cars and capabilities with services that link the automotive value chain. Cox Automotive is a subsidiary of Cox Enterprises. For more information about Cox Automotive, visit

Organization: Cox Automotive

Primary Location: US-NY-North Hills-3400 New Hyde Park Rd

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 5 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
Apply on the Company Site
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